Shockley & Co.

Growth for high-ticket transformation businesses

Most agencies run the play. We build the whole game.

The tactics, ads, keywords, SEO, are only 15%, the tip of the iceberg. We build the 85% underneath: the brand, positioning, and evidence that make you the obvious choice. Then we execute the tactics world-class.

The 85 / 15 iceberg

Why marketing feels so volatile

Most agencies only control the 15% at the top, the tactical play. When you already have the 85% below the surface dialed in, they look like geniuses. When you do not, no amount of ad polish keeps the ship afloat.

We build the whole iceberg: brand, positioning, message, and the evidence that wins the decision, then execute the ads, Google, SEO, and offline on top of it.

15% TACTICS Ads · Keywords · SEO 85% BRAND · POSITIONING MESSAGE · EVIDENCE REPUTATION

Industries we serve

Specialist growth for high-ticket transformation businesses.

Med Spas

Med Spa Magic Marketing

Our dedicated brand helps established med spas add $1M+ in new revenue per location.

Visit Med Spa Magic Separate brand · opens in new tab

Plastic Surgery & Dermatology

Demand worthy of your reputation

Demand generation built for practices where credibility and discretion decide the sale.

Explore the practice program

Outdoor Transformation

Fill your build calendar

Marketing for premium outdoor living, hardscape, pool, and deck design-build companies, focused on the projects you actually want.

See the outdoor program

How we grow you

The Growth Equilibrium System

Step 01 · Consult first

Strategy before spend

We set strategy, positioning, message, and the evidence library before a single dollar goes to tactics.

Step 02 · Execute second

Brand and response, together

Brand-building and direct-response offers run in tandem, wrapped into world-class Meta, Google, SEO, and offline delivery.

Step 03 · Report third

CFO-level reporting

True ROI, CAC, retention, and lifetime value. The numbers a business owner actually runs on, not vanity metrics.

The validation phase

Ads earn attention. Evidence earns the sale.

The moment an ad earns attention, your buyer researches you. We continuously build the evidence, website, best work, social proof, case studies, reviews, so that when they compare options, choosing you feels obvious.

Website
Best work
Social proof
Case studies
Reviews

Proof

A decade of disciplined, measurable growth.

$1M+
New revenue per location
Since 2012
Building high-ticket local brands
670+
Campaign-months of data
$640K · $1.89M
Representative case-study results
As featured in
GQForbes HealthEveryday HealthThe KnotReal SimpleCNET

Why Shockley & Co.

Specialists, not generalists.

Since 2012 we have built growth systems for high-ticket, local transformation businesses. We are a disciplined partner who tells you the truth, backed by in-house experts, with no offshore hand-off.

  • Specialists in high-ticket local growth, not a do-everything shop
  • Operating since 2012 with a decade of proven systems
  • A partner who tells you the truth, even when it is not what you hoped
  • In-house experts on every account, no offshore hand-off

Who we’re for

The right partner, for the right kind of company.

If you are looking for someone to run your ads for cheap, we are not your team. If you want best-in-class strategy and execution to maximize results and dominate your local market, we are your partner.

Not the right fit

  • You want the cheapest ads or the lowest monthly fee
  • You want a vendor to just run traffic and report clicks
  • You chase vanity metrics over real revenue
  • You are not willing to invest in brand, positioning, and evidence
  • You are hoping a quick tactical hack fixes a deeper problem
Your partner if

  • You want best-in-class strategy and execution, together
  • You want to dominate your local market, not just get leads
  • You value brand, evidence, and long-term demand
  • You are an established high-ticket transformation business
  • You want a disciplined partner who tells you the truth

Let’s build the whole iceberg

Ready to own your market?